Initiatives

Startoon

The Shaw Rocket Fund partnered with Wildseed Studios to launch a talent show to find Canada’s next cartoon superstar. Over a few months, Canadian animators, budding to experienced, were tasked with submitting character audition videos and competing in challenges that the public could vote on in order to select a winner. Hundreds of thousands of eyeballs watched our YouTube videos, and millions of votes were cast to crown Canada’s next cartoon superstar.

Winners were announced via live stream at the YouTube Space in Toronto, and they received $25,000 towards the production of a pilot for their characters. Wildseed Studios works with the creators on development to help make these cartoons a reality.

Andy Greiling, creator of Sonny and Bently, and Ryan MacNeil, creator of Pepper and Monterey, were the first two Startoon winners. Watch the Sonny and Bently and Pepper and Monterey audition and challenge videos to see how the characters grew throughout the competition!

Find out more at startoon.ca.

Meet Francisco, our crazy, cartoon-loving host.

Check out more of Francisco’s videos on YouTube!