About Us


Shaw Communications

Shaw Communications is committed to enriching the lives of Canadian children with content that inspires creativity and fuels imagination. Through the Rocket Fund, Shaw has invested over $220 million towards the production of original, quality children’s programming and the development of a strong, independent Canadian production industry.

As a champion of Canadian children’s programming, the Rocket Fund is helping shape the minds of young people across the country with educational and creative media content.

Shaw is proud to support the Rocket Fund in its mission to grow the Canadian production industry, while providing families and children with quality programming.

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Tribute to JR Shaw

JR Shaw made a mark on the Canadian television and media industry in so many ways including forging the path of the Shaw Rocket Fund. JR Shaw launched the Shaw Rocket Fund in 1998 as he believed that Canadian children must have access to high quality children’s programming. Because of his vision, the Shaw Rocket Fund has become a leading investor and advocate in supporting Canadian children’s media content.  The impact JR has had on young people in Canada and throughout the world is profound. Those of us who have had the privilege of helping bring JR’s vision to reality continue to be inspired by his legacy.