Initiatives

Shaw Rocket Prize

Over 11 incredible years, the Shaw Rocket Fund showcased the talent of Canadian producers and their amazing content through the Shaw Rocket Prize. The Prize presented awards to the winning programs, as chosen by kids, in three categories: preschool, children’s, and youth and family. Finalists were selected by our esteemed International Jury, after which kids from across Canada watched the programs and explored the related digital content in order to select their favourite overall experience.

The exceptional programming of our finalists and winners over the years serves as a testament to Canada’s leadership role in developing exceptional content for kids and families.

“The Shaw Rocket Prize is about giving kids a say; recognizing that they have opinions and letting them tell us what programs speak to them.”

– Agnes Augustin, President & CEO

Prime Minister Justin Trudeau and Sophie Grégoire Trudeau created a video message for the 2016 Shaw Rocket Prize. Here’s what they had to say:

The Shaw Rocket Prize was created as a way to showcase Canada’s amazing children’s programs. As our industry evolves, the Shaw Rocket Fund is working on innovative ways to support the Canadian kids’ media industry, the way the Rocket Prize did for so many years. We are proud of its history and look forward to our new and exciting initiatives.

 

“The Shaw Rocket Prize is about giving kids a say; recognizing that they have opinions and letting them tell us what programs speak to them.”

– Agnes Augustin, President & CEO