Investments

Rocket Fund Investment Programs

The Rocket Fund allocates its equity investments through the following application streams:

Audiovisual Stream

family tv

The Audiovisual Stream is for audiovisual programming content that reflects Canadian diversity, enriches and educates the audience, and tells stories that are of great interest to Canadian children while offering experiences on various platforms.

View Audiovisual Stream Criteria

Eligible Programs will be evaluated on creative quality, financial strength, the values and benefits that a program will provide to the target audience as well as the strength of the discoverability plan. Preference will be given to productions that reflect Canadian diversity, enrich or educate the audience and/or tell stories that are of great interest to Canadian children.

Full application stream requirements can be found in the Guidelines.

Partnership Stream

kids on phone

The Partnership Stream is for audiovisual programming content that demonstrates the potential for global reach through a multi-platform experience with strong complimentary components and strategic partnerships where children in Canada and around the world have access to this vibrant high-quality Canadian-made programming.

View Partnership Stream Criteria

Productions in the Partnership Stream must demonstrate all of the following three key elements:

  • Unique and distinctive creative content with potential for above-average global audience reach, with strong complimentary components (e.g. digital media, social platforms, merchandising, etc.);
  • A business plan that demonstrates a meaningful return on the Rocket Fund’s investment within three years; and
  • A strong strategic partner that can work with the Eligible Applicant to create and deliver on that global reach and business plan.

Full application stream requirements can be found in the Guidelines.

Digital Content Stream

dad and kid on tablet

The Digital Content Stream is for non-programming digital content that is based on and accompanies the audiovisual programming from the Audiovisual or Partnership Streams to fully support the audiovisual programming in which the Rocket Fund invests.

View Digital Stream Criteria

Eligible Digital Content applications will be evaluated on the basis of creativity, quality, and added value that the Digital Content brings to the target audience of the audiovisual programming, and the Rocket Fund’s recoupment potential. We conduct a detailed analysis on all supporting documentation, including the legal and commercial components of the content, as well as a detailed review of the Discoverability Plan.

Full application stream requirements can be found in the Guidelines.

Find our latest Rocket Fund Guidelines and instructions on how to apply to these streams here.

Read about our new investment program in partnership with the CMF.